Marketing (MKTG) < Northeastern University With evening and weekend classes offered on campus, you can accelerate your career without missing a beat. University Library. | Faculty Directory Faculty Directory The Graduate School of Management at UC Davis brings together distinguished scholars and industry experts from all over the world. You may explore the latest trends in technology and new media, their effect on marketing goods and services, and how to deliver value using the latest technologies. People at D'Amore-McKim School of Business Faculty & Staff Directory - Northeastern University College of Engineering As the Associate Director of Marketing for Northeastern's global campuses, Denise oversees the operations, execution and supports the coordination of domestic marketing strategies . TTY 617.373.3768 The advanced knowledge and skills you develop will prepare you for immediate application on the job and endure even as business changes. 'We planted a flag here at Northeastern' This flexible, part-time program will help you enhance your understanding of marketing fundamentals to build customer connections through targeted messaging and advertising. Marketing - D'Amore-McKim School of Business Northeastern offers 33 doctoral programsin emerging fields within the sciences, humanities, social sciences, and engineering. The Drivers of Reactions to Online Posts in Professional GroupsRooderkerk, R. P., Koen PauwelsJournal of Interactive Marketing2016, The Impact of Brand Familiarity on Online and Offline Media SynergyKoen Pauwels, Demirci, C., Yildirim, G., Srinivasan, S.International Journal of Research in Marketing2016, Do Display Ads Influence Search? The D'Amore-McKim School of Business at Northeastern University is accredited by AACSB InternationalThe Association to Advance Collegiate Schools of Business . Northeastern University is an equal opportunity employer, seeking to recruit and support a broadly diverse community of faculty and staff. 2022-2023 Northeastern University "The professors are captivating, they go beyond just teaching you the syllabus. 10am, Tuesday, May 2, Impact of Presumed Consent Policies for Organ DonationMary Steffel, Williams, E.F., Tannenbaum, D.Behavioral Public Policy2019, Survey Research Best Practices: Evidence From Top Marketing JournalsHull, J., Baugartner, H., Keith SmithJournal of the Academy of Marketing Science2018, Perspective-taking Doesn't Help You Understand What Others WantEyal,T.,Mary Steffel, Epley, N.Harvard Business Review 2018, Where in the World are Consumers More Sensitive to Price and Ratings?Koen PauwelsJournal of Interactive Marketing2018, Sales Scholarship: Honoring the Past and Defining the FutureFlaherty, K., Felicia Lassk, L., N., Marshall, G.W., Moncrief, W., Jay Mulki, Pullins, E.Journal of Personal Selling and Sales Management2018, Social Strategy as a Means to Gain Knowledge for InnovationCandi, M., Roberts, D., Tucker Marion, Gloria BarczakBritish Journal of Management2018, Tailored Cheap Talk: The Effects of Privacy Policy On Ad Content and Market OutcomesGardete, P., Yakov BartMarketing Science2018, Temporal Myopia in Sustainable Behavior When Facing Uncertaintyvan der Wal, A., van Horen, F., Amir GrinsteinInternational Journal of Research in Marketing2018, Battle of the Brand Fans: Impact of Brand Attack and Defense on Social MediaKoen Pauwels, Ilhan, B. E., Kubler, R.Journal of Interactive Marketing2018, Local Market Characteristics and Online-to-Offline Commerce: An Empirical Analysis of GrouponLi, H., Shen, Q., Yakov BartManagement Science2018, Carbon InnumeracyAmir Grinstein, Evan, K., Chen, S., Seth, S., Ory, Z.PLOS One2018, Improving Consumer Mind-Set Metrics and Shareholder Value through Social Media: The Different Roles of Owned and EarnedColicev, A., Malshe, A.
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